The famous Dutch cheese is a firm favourite in the sandwiches of the Covermercialers and it is due to this advert!
The Jerry Lee Lewis smash ‘Great Balls Of Fire’ gets a simple yet effective rebrand here and stays credible (rather than cheesy).
You will notice that the actor in this commercial is playing a piano cut into a huge ball of Edam. This unique instrument was actually manufactured and was fully functional. In 1996, this one-off collector’s item sold in a private auction for £795,000. The identity of the owner has never been revealed but many believe it to be a certain Rocket Man….
Edam – ‘Great Ball of Cheese’
Jerry Lee Lewis – ‘Great Balls Of Fire’